With the amount of inventory out there, it is more important than ever that a home stand out from the rest. In today’s market, it no longer works to simply put your home on the market as-is and expect buyers to see past everything to its true potential. Your home must create a powerful first impression. Just like the product designers who invest time and money in the right packaging to attract buyers, the same concept works when selling a home.

When a home gets stuck on the market for a long time, it’s often due to buyers not being able to connect with the home. Seemingly small things to the current homeowner (needed repairs, bold colors on the walls, family photos, even furniture arrangement) can throw buyers for a loop. Home staging keeps the buyers’ focus where it should be: on the assets of the home.

The investment in home staging is always less than your first price reduction.

The National Association of Realtors recently revealed in a study the top ten reasons why you should invest in professional home staging services.

Among those reasons are:

• Your house will sell faster
• You make more money
• Only 10% of home buyers can “visualize” the potential of a home
• Staging your home actually helps sell  better than the competition